Aloha Juicery

Apr 1

Project Brief: Sandy, the founder of Aloha Juicery, aimed to stand out in the organic juice market with a uniquely Hawaiian approach. However, she faced the hurdle of creating a brand and website that captured the essence of Hawaii without resorting to typical juice imagery.
Delivery: Working together, Sandy and I developed a distinctive label and website. The label showcased minimalist yet impactful designs inspired by Hawaiian elements, while the website featured immersive visuals of Hawaii's landscapes and juice offerings. The emphasis was on storytelling and authenticity, conveying the brand's cultural heritage.